Hoobuy Deezer Merges Cross-Border Shopping with Musical Experience Through "Global Goods Playlists"
2025-07-28
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The innovative e-commerce platform Hoobuy Deezer
A Sensory Shopping Journey
The platform creates country-specific playlists that serve as ambiance music for browsing regional products. Examples include:
- "Paris Fashion Melodies"
- "Tokyo Trend Beats"
- "New York Urban Rhythms"
- "Tokyo Trend Beats"
The Interactive Experience
Shoppers can simply scan QR codes displayed with products to immediately access the matching playlist, creating a seamless cultural immersion. The background music dynamically changes as users browse different international sections.
Music Influencers Meet Commerce
The "Music Recommendations" section adds another layer to the experience by:
- Spotlighting current chart-topping songs
- Suggesting related fashion and lifestyle products
- Featuring affordable alternatives to celebrity outfits
"This integration turns shopping into a multi-sensory art form," explains Hoobuy Deezer's Chief Experience Officer. Visit Hoobuy Deezer